An odor is a volatilized chemical compound, generally at a very low concentration, that humans or other animals perceive by the sense of olfaction. Odors are also called smells, which can refer to both pleasant and unpleasant odors. The terms fragrance, scent, and aroma are used primarily by the food and cosmetic industry to describe a pleasant odor, and are sometimes used to refer to perfumes. In contrast, malodorous, raunch, stench, reek, and stink are used specifically to describe unpleasant odors. It is for these types of odors that solutions are sought.

Odor elimination has been tried by using activated charcoal filters, HEPA filters, Bio Filters, aerosols, chemical sprays and many other similar products. These elimination methods haven proven ineffective for odors as odors are molecules and molecules can not be trapped.

Ozone generators, ionizers, various chemicals and other devices are being used for home air purification, fire (smoke damage) and mold restoration. However, they often create complicated and dangerous side effects and do not eliminate the problems. Waste Water treatment facilities and rendering plants are some of the toughest industrial odor situations which have been predominately treated with bio and charcoal filters. The physical size and cost of equipment/installation and maintenance of these odor remediation treatments are very significant. Bio Filters have significant maintenance to keep the chips tilled and moist and often have odor breakthroughs.

Unlike Ozone, Odorox™ technology can be operated in occupied spaces, without the need to remove furniture, plants, pets or people. It is able to be plugged in and started immediately, which greatly reduces cost and is much more effective and safer for technicians to work with. It can be taken to any problem area, unlike Ozone or Ionization, which can not be transported by any air movement. The Odorox™ process can be delivered anywhere, under any condition (humidity, dry, cold, heat), by an air mover capable of a 1,000 cfm (cubic feet per minute), in a closed or open environment, pushing its effects wherever it is needed to accomplish the task at hand. Odorox™ technology is a unique and flexible solution to solve odor problems.

Odorox™ technology has the ability to actually dismantle an odour molecule by cleaving or separating the molecular components from one another, thus neutralizing and rendering them odorless.